Visual Communication Solutions

(631) 477-0277

Friday, December 7, 2012

Interesting Cyber Monday Stats 2012 vs 2011...Think Mobile!

From David Moth/Econsultancy

Cyber Monday conversion rates were higher on tablet than desktop

  • Stats from Monetate show that conversion rates on the iPad on Cyber Monday were over 6%, more than 2% higher than any other day during the Thanksgiving to Cyber Monday period.
  • Furthermore, tablet conversion rates (5.84%) actually exceeded conversion rates on desktop (5.51%). 
  • In 2011, the numbers were 5.48% on tablet and 5.98% on desktop.
Tablet vs. traditional (desktop) conversion rates on Cyber Monday

No comments:

Post a Comment