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Monday, July 1, 2013

Will Your Business Benefit From Online Video?

Look at it this way:
YouTube is the second largest search engine in the world and it is all about video. Twitter is up there with Vine video. And now Facebook has turned on video in Instagram (you need the latest updated app to use it).
Do you think they're trying to tell you something?

Great news for marketers, YES. If used properly.
If not... well,  look out for what your competition will do to you! 

If you don't know by now that conversion rates and sales are indisputably higher when video supports a product, (this is true in both B2B or B2C) then you have managed to stay blissfully far from what you could achieve in business!
The real question to ask yourself is why would you hesitate to fully engage? 

Bear in mind:
Facebook Users Watch 500 years of YouTube video every day!
700 YouTube videos are shared on Twitter each minute.
Instagram had 5 million videos uploaded in the first 24 hours.
We'd call these some pretty compelling stats.


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